Mark Morris - Better Business Writing Skills (Download)

Poor writing costs careers and damages businesses. Unclear emails create confusion, weak proposals lose opportunities, and bland reports get ignored. Yet most professionals never receive formal training in business writing—they’re expected to communicate effectively through trial and error alone.

The ability to write clearly, concisely, and persuasively isn’t optional anymore—it’s essential for career advancement. Whether you’re crafting emails, reports, marketing copy, or presentations, your words shape how colleagues, clients, and executives perceive your competence and ideas.

Course Overview

Better Business Writing Skills is taught by Mark Morris, an award-winning professional speechwriter with 18 years of experience. As the NATO Secretary General’s speechwriter for a decade, Mark has written for audiences across Europe and North America, crafted debates in British Parliament, and published in The New York Times, Wall Street Journal, and major international newspapers. He even wrote an award-winning speech to a joint meeting of the United States Congress.

This course distills those years of expertise into practical principles you can apply immediately. Over 100,000 students have already improved their writing through this training, which includes a free 32-page workbook with exercises and printable resources.

What You’ll Master

Planning Before Writing

You’ll learn the three big questions that must be answered before putting pen to paper: What’s your objective? Who’s your reader? What’s your voice? Understanding these fundamentals prevents wasted effort and ensures your writing achieves its purpose. The course covers brainstorming techniques and prioritization methods using the “could, should, must” framework for structuring information effectively.

Writing Fundamentals

Explore the building blocks: choosing powerful words, constructing clear sentences, eliminating padding, building coherent paragraphs, and structuring complete documents. You’ll master ancient rhetorical principles—logos (logical argument), pathos (emotional connection), and ethos (credibility)—that successful writers have used for centuries.

Direct Communication Techniques

Learn to use active voice for powerful writing, eliminate passive constructions that weaken messages, choose verbs over nouns for clarity, take responsibility through authentic language, avoid ambiguity that confuses readers, write inclusively without alienating audiences, and eliminate management speak and clichés that undermine credibility.

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Editing and Refinement

Master objective testing of your writing, edit for brevity without losing meaning, clarify complex ideas, create attention-grabbing openings, conduct thorough due diligence, proofread effectively, and use the “read aloud” technique for catching errors. You’ll receive a complete editing checklist.

Business Writing with ChatGPT

Understand how to use AI as a writing tool effectively, including its benefits and significant limitations. Learn to use ChatGPT for drafting documents, mimicking your personal or company style, summarizing and simplifying text, and generating ideas—while maintaining your authentic voice and judgment.

Productivity Techniques

Discover how to write when you’re most productive, optimize your writing environment, enter a “state of flow” where excellent writing comes easily, and eliminate writer’s block permanently.

Who This Course Serves

This training benefits anyone who writes at work: professionals crafting emails and reports, marketers creating compelling copy, business leaders writing proposals, and anyone wanting to communicate more effectively. While not designed for fiction writers, the timeless principles apply broadly to engaging communication.

The Bottom Line

This isn’t a technical grammar course filled with complex rules. Instead, it focuses on timeless principles for producing clear, powerful, persuasive writing. With consistently five-star reviews praising Mark’s clear teaching style and practical approach, the course delivers measurable writing improvement.

You’ll finish understanding how to plan strategically, write directly, and edit ruthlessly—skills that will propel your career forward by making your communication impossible to ignore.

For professionals who want to thrive at work by thriving at writing, this course provides expertise typically reserved for professional speechwriters and communications specialists.